About us

Over 30 years later, Cherri Pow Hire is still servicing the Snowies. From humble beginnings, Cherri Cherri Pow Pow has helped push the ski and snowboard industry to where it is today.

With our heritage behind us, we continue to provide quality Ski and Snowboard Hire as well as exemplary customer service to all of our patrons, new and old alike! Got any questions? Feel free to shoot us an email and we will get back to you ASAP.

Snowboarder casually snowboarding down a slope with his hands and arms out.

The history of Cherri Pow

Opening its doors in Jindabyne in 1987, Cherri Pow is hugely proud to be Australia's oldest snowboard hire shop.

With over three decades of experience in snow gear rental in Jindabyne, the Snowy Mountains and the New South Wales ski fields, we're renowned for stocking some of the world's largest ski and snowboarding brands, as well as some lesser known but equally as impressive ones.

Jindabyne old town centre from the 1980s.
Hand-painted mural on a brick wall of a snowboarder going down the hill next to the Cherri Pow logo.

There's not much we don't know about skiing and snowboarding equipment. As a Jindabyne family-run business, we've been a key part of the industry since snowboarding emerged as a snow sport in the 1980s, and we're still very much involved today.

Professional care

Cherri Pow's Hire Team Manager, Adam Lambert (Lambo), is a professional snowboarder.

He represented Australia in the Snowboard Cross at the 2018 Winter Olympics in PyeongChang, South Korea, finished second at the 2017 World Cup in Val Thorens, France, and sixth at the Sierra Nevada 2017 World Championships. In 2019 he placed second in the event at the World Cup in Baqueira Beret, Spain, and he's currently on track to compete in the 2022 Winter Olympics in Beijing, China.

Adam's career as a snowboarder and expertise in the sport means only the best products make it to Cherri Pow's retail and hire shops. They're tried and tested by Adam, and given the Cherri Pow seal of approval by our expert staff team - undoubtedly some of the best riders and skiers in Australia.

Being so familiar with our ski and snowboard hire products is what sets Cherri Pow apart. Our staff members have been matching snow gear to individuals for over 30 years - and we can't wait to kit you out for your adventures in the New South Wales snow fields.

Professional snowboarder Adam Lambert smiling at the camera while holding snow gear.

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Skier in a dark blue jacket performing an aerial trick by crossing his skis and his back towards the camera.Happy snowboarder in cream and light brown snow clothes performing an aerial trick with both arms stretched out.

Contact us

If you have any questions about our Jindabyne ski and snowboard hire services, send us a message online and we'll be in touch as soon as we can.

Cherri Pow Ski and Snowboard Hire

Ski Hire Service

Jindabyne Town Centre, 6 Kosciuszko Rd, Jindabyne NSW 2627